Social Media Marketing

/Social Media Marketing

4 Points To Consider While Defining Your Social Media Plan

By | April 1st, 2016|Social Media Marketing|

It’s a given that a business without an online brand identity can’t thrive, in this time and age. And if it is unable to engage with its customers, prospects and the world at large - the scenario is even worse! A 2013 research conducted by Constant Contact revealed that over 50% of small businesses need [...]

Digital Advertising Tips: 5 Campaign Reports Every Marketer Needs

By | February 23rd, 2016|Digital Marketing, Social Media Marketing|

Are you running paid campaigns or social advertisements to increase your brand’s awareness, outreach and engagement? Are you measuring each aspect of the campaign and how it is helping you achieve the end goal? Given the fact that there are innumerable tools in the digital industry that a marketer can use to analyze his [...]

5 Smart Tips For Effective Facebook Ads Targeting

By | February 16th, 2016|Digital Marketing, Social Media Marketing, Uncategorized|

Facebook is by and large the best platform when it comes to running targeted paid ad campaigns. With endless targeting possibilities offered by the social platform, businesses can target their audiences with a dozen different ad formats as well as targeting parameters. But mastering Facebook ads targeting can take a while, and a lot of [...]

4 Best Practices To Get The Most Out Of Facebook And Instagram Ads

By | February 3rd, 2016|Instagram Marketing, Social Media Marketing|

Every brand works day and night to find different ways to get a strong, positive response from their target customers. Selling a product or service is no longer just about ensuring the highest quality to offer in the market. It requires a brand to reach out to the right set of people, at the right [...]

25 Smart Tips To Grow Your Twitter Following

By | January 25th, 2016|Social Media Marketing|

Twitter is a powerful tool for marketing - when used correctly. It can help you with brand awareness, lead generation and building connections with your prospect customers. But the only challenge businesses face is building the strong follower base that will help them reap all those benefits. In fact, 36% of marketers claim to have [...]

What To Expect From Social Media This Year (2016)

By | January 22nd, 2016|Social Media Marketing|

With every passing minute, social media is evolving. Marketers and brands working in the digital media space and consumers will agree that the “evolution” is quick and hence, exciting to predict! Like every other year, social media platforms will attempt to better their services in 2016 to give their users an experience that is unmatched [...]

5 Common Problems Faced By Digital Marketers- Handy Tools & Solutions To Resolve Them

By | January 7th, 2016|Content Marketing, Digital Marketing, Social Media Marketing|

The dynamics of a digital business are immensely chaotic. Even though it is a fantastic way of reaching people, it still throws atypical challenges on those practicing this craft. That’s because, the scope of work for a digital marketer is huge and involves handling content, social media, email marketing, analytics, SEO and other such elements. More often than [...]

Different Content Types For Different Social Accounts – Tips & Tricks To Nail It!

By | January 7th, 2016|Content Marketing, Social Media Marketing|

If you are social media marketer, chances are that you struggle with content every day. One of the most common struggle is zero or negligible engagement on your social media posts. This despite a robust content strategy in place. It is spiteful to see fruitful hours go waste in the absence of a single like, share or [...]